The Values
Archive

How to Engage People All Around the World

The Global Values Guide

This report is a high-level overview of the shared human values of people across nine regions, encompassing 180 countries, based on surveys conducted in 152 languages. The full dataset contains hundreds of millions of datapoints, with +/- 3.5% accuracy and 95% confidence. Register below.

How to Engage and Influence Event Attendees

Values-Driven Event Guide

This valuegraphic whitepaper pinpoints the precise values – from a million surveys – that you can use to create events that resonate deep inside people’s hearts. It’s packed with data, practical ideas, training videos, and valuable strategies.

How Can You Engage the Next Generation of Wealth?

The Inheritors

These are the values shaping how people spend, invest, give, and build their legacies. And because values determine every decision we make, the brands and leaders who understand these insights will be the ones who thrive in the decade ahead.

Using Shared Values to Build an Engaged Workplace

Starter Guide For Values Conversations at Work

The guide includes:

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  A simple four-step method for introducing and leading values discussions.
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  The complete list of 56 universal human values from our global database.
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  Three powerful “Telltale Questions” that reveal what people value most.

Simple Steps That Lead to a Happier Life

Twelve Small Steps to be Values-Driven

This brief guide is designed to help you put your values into action. You’ll find small but powerful ways to make every decision, conversation, and strategy more values-driven — because that’s how real change happens.

Tips to Navigate Challenges With Your Values

The Personal Values Workbook

Inside, you’ll find practical exercises to help you use your values as a compass — especially when you’re:

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  Torn between two options or unsure what to do next
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  Feeling stuck, unfocused, or disconnected from what matters most
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  Ready to make goals and choices that reflect who you really are

Micro-Learning About Shared Human Values

Video Learning Library

This short collection offers a crash course in how values shape human decisions — and how understanding those values can help you engage, influence, and unite people anywhere. Each video dives into a key concept from our research with a million people in 180 countries, showing how to apply these insights in leadership, culture, marketing, and everyday interactions.

How to Use Shared Values to Choose Who You Work With

The Fast Friends Filter

This brief tool helps you leverage shared human values to make more informed decisions about who you work with. Whether you’re hiring, partnering, or bringing someone new onto your team, it’s a quick way to look beyond resumes and credentials to understand what truly drives people — their values.

What a Million People Told Us About Their Values

The 56 Values of the Valuegraphics Database

This brief tool helps you leverage shared human values to make more informed decisions about who you work with. Whether you’re hiring, partnering, or bringing someone new onto your team, it’s a quick way to look beyond resumes and credentials to understand what truly drives people — their values.

Keynote Topics, Biographies, and More

Keynote Overview

This kit provides a quick, visual overview of what David does and how it can benefit your event. It includes everything you need to explore how values-driven insights transform audiences long after the keynote ends.

For Keynote Clients: the Promo Assets You Need for Your Event

Head Shots & Videos

It’s designed to give you a full, visual sense of how my research and keynotes help audiences see people — and possibilities — through an entirely new lens.