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Useful insights on What Matters Most to you and me and everyone else.

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A Year on Stages Around the World (And What It Taught Me About What Matters Most)

I'm supposed to be writing a book right now.I'm sitting at my desk in Vancouver, third cup of coffee going cold beside me, staring at a manuscript that needs my attention. But I've got my speaking calendar pulled up on a second screen because I was looking for a specific date I needed for a chapter, and then I just started scrolling. I didn't mean to go down this road. I do this sometimes, though. I get lost in the memories of my travel itinerary, the way some people get lost in old photo albums.

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David Allison, author
David Alison

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Serious About a Sales Career? Here’s the Secret to Success

Think about everything you’ve ever done in your life and pick out the things you did that led to fantastic results. If you could figure out why certain things created success and others were a complete waste of time, you could focus on making more smart moves in your future.

David Allison, author
David Alison
Sales
I’ve Been thinking About These THREE AI Issues. YOU SHOULD TOO.

I’ve been thinking a lot about AI lately. Who hasn’t? And I’m in a privileged position where I get to talk to some pretty amazing people and hear what they are thinking about/doing with AI. Here’s my take, at the moment, on three critical issues we all need to be pondering. 

David Allison, author
David Alison
Leadership Development
The Value of Values for Lululemon

Traditional sales strategies often miss the mark because they’re built on demographics—outdated, cookie-cutter categories that don’t capture what truly drives people. Understanding shared values can transform your sales strategy. Here’s a real-world example from my work with Lululemon.

David Allison, author
David Alison
Sales
Transforming HR in the Values Economy

Today, it's more evident than ever that values drive everything we do. In fact, our world is in the midst of a values revolution. For people and culture professionals, understanding human values is the key to engaging, inspiring, and retaining top talent.

David Allison, author
David Alison
Employee Engagement
A Values-Driven TALENT Blueprint for Yukon Businesses

Running a business in the Yukon means you’re familiar with the unique challenges and opportunities in this part of the world. And you know that attracting and keeping top talent can sometimes feel like spotting the Northern Lights on a cloudy night—possible, but tricky. That’s why I’m writing this article to tell you about a fresh approach rooted in our shared human values.

David Allison, author
David Alison
Employee Engagement
Empowering Union Members Through Shared Values

Union leaders face the challenge of fostering strong bonds and leading effectively amidst the enormous pressures of the industry they work in. One key to success? Understanding and leveraging the core human values union members share, as discussed in a recent keynote speech I delivered at the Leadership Forum for a large and thriving union.

David Allison, author
David Alison
Leadership Development
Engaging Your Workforce: The Power of Shared Human Values

As HR, pensions, and benefits leaders, understanding what truly motivates your workforce is crucial. At the recent EVOLVE Summit, I had the opportunity to share insights from a groundbreaking valuegraphic study that pinpointed the shared values—The Power Values—of individuals who choose their jobs at least in part based on their pensions and benefits. These values can help you engage, inspire, and retain people like never before.

David Allison, author
David Alison
Employee Engagement
Transforming Event Engagement with the Science of Human Values

Event planners understand that creating memorable and engaging experiences for participants is crucial to the success of any event. However, there's a science to engagement that goes beyond traditional methods. At the recent COMIR Conference in Leon, I introduced the concept of Valuegraphics and shared insights specific to event participants in Mexico - insights that can revolutionize how you plan and execute events. Let's explore how you can use three of the shared human values—which we call the Power Values—to transform event engagement.

David Allison, author
David Alison
Employee Engagement
You’re Not Dealing With Difficult People -You’re Dealing With Different Values

That feeling when you step off a plane and everything feels slightly off? It’s more than jet lag. It’s your internal radar picking up on a different values environment. The way people speak, move, interact, and even make small talk—it all runs through their internal operating system, and that system is made up of the values they hold dear. The same phenomenon plays out in every workplace. When departments feel like foreign countries, it’s not just corporate culture. It’s values.

David Allison, author
David Alison
Employee Engagement