
What matters most to the people you need to inspire? Let’s find out!
Keynote Speaker David Allison
"Wow! So much positive feedback from David's keynote!"
-Amy Calvert, CEO, Events Industry Council
This is the solution to every issue, and every opportunity.
Sales, leadership, employee engagement, change – every issue and every opportunity is about convincing people to do something.
And people are driven, quite naturally, by what matters most to them. By their values.
Understand values and you understand people. Understand people and you can move the needle – on anything – in the right direction.
“David is the single greatest keynote speaker I have ever seen!”
- Jason Thomson, Event Content and Creative Director

Values are the answer.
And David Allison is the world’s leading authority.
Behavioral scientists have known for decades that people are driven by their values – by what matters most to them. And that’s why David Allison turned values into data – to create the first inventory of what matters most to all of us, all around the world.
David has ushered in an exciting new era of human understanding – where values are measurable insights that unlock the secrets behind every decision we make. It’s no wonder his research is featured in college textbooks, discussed in Harvard Business Review, INC Magazine, Forbes, and leveraged by organizations like Google, PayPal, lululemon, and the United Nations Foundation.
“So many rave reviews…David’s keynote was 100% perfection! ”
~Landa Payne, Marketing and Communications Director
trusted by
“So customized for our industry, a joy to work with. Book him!”
~Carolyn Hoshooley, VP Member Services
Explore
Topics
The most important issues. The most compelling opportunities. Shared human values will unlock powerful solutions for them all. Explore David’s keynote topics and remember, each one will be customized with original research for your industry, organization, or goals.
Boosting Sales by Being Human
Consumers today are harder to understand than ever before. But once you know what matters most – which values drive their decisions – it all becomes perfectly clear.
The Science of Values-Based Leadership
People are hardwired to respond to anything that aligns with their values. Leaders who understand this can inspire and motivate 8X more effectively.
Cracking the Customer Experience Code
Customer Experience is a trail of touchpoints. Shared values are the buttons you need to push for each one, to move the needle in the right direction.
The Blueprint for Belonging
Prevailing trends aside, we all still need to feel like we belong. Shared values are the most powerful framework for everyone to feel seen and heard.
The Values-Driven Employee: An Engagement Playbook
People are driven by their values. Understand shared values and it’s easy to engage, motivate and inspire the workforce of today, and tomorrow.

“
David is the Mick Jagger of human values...thrilled with what he delivered.
ERIN RODDIE
Director, Cube Business Media Inc.
Customize Your Keynote Package
David Allison is committed to creating transformative change for every audience, with insights that continue to impact people long after the applause fades away. That’s why he conducts custom research, and builds a comprehensive takeaway toolkit for every event to help people use what they learn. Plus you can choose other value-added components to make your event a success. Have something else in mind? Just ask!
The Valueprint Quiz – A quick pre-event quiz that makes values personal.
A #FOMO Video – A high-energy promotional teaser to build excitement.
A Post-Event Town Hall – A follow-up online session to keep the momentum going.
A Deep-Dive Editorial – A thought-leadership piece to extend the conversation.

Five reasons why David’s keynotes resonate so deeply
Human values are hot. Why? Because when you know what people value you can influence the outcomes you want to see.
1
Everyone is talking about values
Every keynote includes research insights that people can use to engage, inspire, and motivate whoever they need to reach.
2
Ultra-customized takeaways
Every issue and every opportunity in every organization is about people. And people are driven by their values.
3
Values apply everywhere
David has the first inventory of shared values that can identify what matters most to the people you need to inspire.
4
Game-changing content
From finance to fashion, pet food to tech, and real estate to education, David’s cross-sector experience is fresh and focused.